<?xml version="1.0" encoding="UTF-8"?>
<rss version="2.0"><channel><title>Auto Shop Marketers</title><link>https://autoshopmarketers.com/blog</link><description>Plain answers on calls, the Google listing, and what a shop pays for ads.</description>
  <item>
    <title>Who should answer the phone at an auto repair shop?</title>
    <link>https://autoshopmarketers.com/blog/who-should-answer-the-phone-at-an-auto-repair-shop</link>
    <guid>https://autoshopmarketers.com/blog/who-should-answer-the-phone-at-an-auto-repair-shop</guid>
    <pubDate>Fri, 13 Nov 2026 15:15:00 GMT</pubDate>
    <description>One named person who can see the schedule should own the shop phone during open hours, with a set backup for the rush. Techs in the bay are not the backup.</description>
  </item>
  <item>
    <title>When should an auto repair shop pause Google Ads?</title>
    <link>https://autoshopmarketers.com/blog/when-should-an-auto-repair-shop-pause-google-ads</link>
    <guid>https://autoshopmarketers.com/blog/when-should-an-auto-repair-shop-pause-google-ads</guid>
    <pubDate>Thu, 12 Nov 2026 15:15:00 GMT</pubDate>
    <description>Pause Google Ads when nobody can answer, the bays are booked solid, tracking is broken, or the page is down. Do not pause for one slow week.</description>
  </item>
  <item>
    <title>Should an auto repair shop give price quotes over the phone?</title>
    <link>https://autoshopmarketers.com/blog/should-an-auto-repair-shop-give-price-quotes-over-the-phone</link>
    <guid>https://autoshopmarketers.com/blog/should-an-auto-repair-shop-give-price-quotes-over-the-phone</guid>
    <pubDate>Wed, 11 Nov 2026 15:15:00 GMT</pubDate>
    <description>Give a range for known jobs and the cost of the first step for unknown ones, then book an inspection time instead of guessing a final price.</description>
  </item>
  <item>
    <title>Should an auto repair shop send Google Ads to the homepage?</title>
    <link>https://autoshopmarketers.com/blog/should-an-auto-repair-shop-send-google-ads-to-the-homepage</link>
    <guid>https://autoshopmarketers.com/blog/should-an-auto-repair-shop-send-google-ads-to-the-homepage</guid>
    <pubDate>Tue, 10 Nov 2026 15:15:00 GMT</pubDate>
    <description>Usually not. Send paid clicks to a page that matches the search and asks for the call. The homepage tries to say everything at once.</description>
  </item>
  <item>
    <title>Should an auto repair shop record its phone calls?</title>
    <link>https://autoshopmarketers.com/blog/should-an-auto-repair-shop-record-phone-calls</link>
    <guid>https://autoshopmarketers.com/blog/should-an-auto-repair-shop-record-phone-calls</guid>
    <pubDate>Mon, 09 Nov 2026 15:15:00 GMT</pubDate>
    <description>Recording calls lets an auto repair shop hear how the counter answers, catch lost bookings, and coach, if someone listens and callers are told.</description>
  </item>
  <item>
    <title>What keywords should an auto repair shop bid on?</title>
    <link>https://autoshopmarketers.com/blog/what-keywords-should-an-auto-repair-shop-bid-on</link>
    <guid>https://autoshopmarketers.com/blog/what-keywords-should-an-auto-repair-shop-bid-on</guid>
    <pubDate>Fri, 06 Nov 2026 15:15:00 GMT</pubDate>
    <description>Bid on service and urgency searches that match work the bays take. Keep DIY, parts, and job searches out with negatives.</description>
  </item>
  <item>
    <title>How to add services to a Google Business Profile for an auto repair shop</title>
    <link>https://autoshopmarketers.com/blog/how-to-add-services-to-a-google-business-profile-for-an-auto-repair-shop</link>
    <guid>https://autoshopmarketers.com/blog/how-to-add-services-to-a-google-business-profile-for-an-auto-repair-shop</guid>
    <pubDate>Thu, 05 Nov 2026 15:15:00 GMT</pubDate>
    <description>List the work the bays actually do, in the words drivers already use, matching the website. Leave off jobs the shop sends out.</description>
  </item>
  <item>
    <title>How much should an auto repair shop spend on Google Ads?</title>
    <link>https://autoshopmarketers.com/blog/how-much-should-an-auto-repair-shop-spend-on-google-ads</link>
    <guid>https://autoshopmarketers.com/blog/how-much-should-an-auto-repair-shop-spend-on-google-ads</guid>
    <pubDate>Wed, 04 Nov 2026 15:15:00 GMT</pubDate>
    <description>Set Google Ads spend from open bay capacity, answering hours, and town search demand. Scale only when the shop can book the extra calls.</description>
  </item>
  <item>
    <title>Should an auto repair shop reply to good Google reviews?</title>
    <link>https://autoshopmarketers.com/blog/should-an-auto-repair-shop-reply-to-good-google-reviews</link>
    <guid>https://autoshopmarketers.com/blog/should-an-auto-repair-shop-reply-to-good-google-reviews</guid>
    <pubDate>Tue, 03 Nov 2026 15:15:00 GMT</pubDate>
    <description>Yes. Reply to good Google reviews with a short, specific thank you that names the job. Skip the pasted template that sits under every five-star.</description>
  </item>
  <item>
    <title>How fast should an auto repair shop return a missed call?</title>
    <link>https://autoshopmarketers.com/blog/how-fast-should-an-auto-repair-shop-return-a-missed-call</link>
    <guid>https://autoshopmarketers.com/blog/how-fast-should-an-auto-repair-shop-return-a-missed-call</guid>
    <pubDate>Mon, 02 Nov 2026 15:15:00 GMT</pubDate>
    <description>Return missed calls as soon as a person is free, at fixed call back times, with one named owner of the list and a clear order for who gets called first.</description>
  </item>
  <item>
    <title>What photos should an auto repair shop put on its Google Business Profile?</title>
    <link>https://autoshopmarketers.com/blog/what-photos-should-an-auto-repair-shop-put-on-google</link>
    <guid>https://autoshopmarketers.com/blog/what-photos-should-an-auto-repair-shop-put-on-google</guid>
    <pubDate>Fri, 30 Oct 2026 15:15:00 GMT</pubDate>
    <description>Put real photos of this shop on Google: the front from the street, the bays, the counter, and the people. Skip stock shots and signs that disagree.</description>
  </item>
  <item>
    <title>Should an auto repair shop text back missed calls?</title>
    <link>https://autoshopmarketers.com/blog/should-an-auto-repair-shop-text-back-missed-calls</link>
    <guid>https://autoshopmarketers.com/blog/should-an-auto-repair-shop-text-back-missed-calls</guid>
    <pubDate>Thu, 29 Oct 2026 15:15:00 GMT</pubDate>
    <description>A missed call text back can hold a driver until the shop calls, if the reply is short, sent from a registered number, and a person follows up fast.</description>
  </item>
  <item>
    <title>Should an auto repair shop use Local Services Ads?</title>
    <link>https://autoshopmarketers.com/blog/should-an-auto-repair-shop-use-local-services-ads</link>
    <guid>https://autoshopmarketers.com/blog/should-an-auto-repair-shop-use-local-services-ads</guid>
    <pubDate>Wed, 28 Oct 2026 15:15:00 GMT</pubDate>
    <description>Local Services Ads charge an auto repair shop per lead, not per click. They fit when the shop is eligible, answers its phone, and keeps Search for the rest.</description>
  </item>
  <item>
    <title>What should an auto repair shop voicemail greeting say?</title>
    <link>https://autoshopmarketers.com/blog/what-should-an-auto-repair-shop-voicemail-greeting-say</link>
    <guid>https://autoshopmarketers.com/blog/what-should-an-auto-repair-shop-voicemail-greeting-say</guid>
    <pubDate>Mon, 26 Oct 2026 15:15:00 GMT</pubDate>
    <description>A shop voicemail greeting should give the shop name, hours that match the listing, what to leave, and when someone will call back. Then call back.</description>
  </item>
  <item>
    <title>How to verify a Google Business Profile for an auto repair shop</title>
    <link>https://autoshopmarketers.com/blog/how-to-verify-a-google-business-profile-for-an-auto-repair-shop</link>
    <guid>https://autoshopmarketers.com/blog/how-to-verify-a-google-business-profile-for-an-auto-repair-shop</guid>
    <pubDate>Fri, 23 Oct 2026 15:15:00 GMT</pubDate>
    <description>Verifying a shop profile goes faster when the owner login, the name on the sign, the bay address, and proof of the business are ready before you start.</description>
  </item>
  <item>
    <title>What negative keywords should an auto repair shop use?</title>
    <link>https://autoshopmarketers.com/blog/what-negative-keywords-should-an-auto-repair-shop-use</link>
    <guid>https://autoshopmarketers.com/blog/what-negative-keywords-should-an-auto-repair-shop-use</guid>
    <pubDate>Thu, 22 Oct 2026 15:15:00 GMT</pubDate>
    <description>Auto repair shops should block DIY, parts, jobs, and work the bays do not do, then add negatives from the search terms report every week.</description>
  </item>
  <item>
    <title>Should an auto repair shop use an answering service?</title>
    <link>https://autoshopmarketers.com/blog/should-an-auto-repair-shop-use-an-answering-service</link>
    <guid>https://autoshopmarketers.com/blog/should-an-auto-repair-shop-use-an-answering-service</guid>
    <pubDate>Wed, 21 Oct 2026 15:15:00 GMT</pubDate>
    <description>An answering service helps an auto repair shop with overflow and after-hours calls, if it can do more than take a message and the shop calls back fast.</description>
  </item>
  <item>
    <title>Why was my auto repair shop Google Business Profile suspended?</title>
    <link>https://autoshopmarketers.com/blog/why-was-my-auto-repair-shop-google-business-profile-suspended</link>
    <guid>https://autoshopmarketers.com/blog/why-was-my-auto-repair-shop-google-business-profile-suspended</guid>
    <pubDate>Tue, 20 Oct 2026 15:15:00 GMT</pubDate>
    <description>A shop profile usually gets suspended for a stuffed name, an address that is not the bays, a duplicate, or a big edit. Here is how to fix it and appeal.</description>
  </item>
  <item>
    <title>What should be on an auto repair shop Google Ads landing page?</title>
    <link>https://autoshopmarketers.com/blog/what-should-be-on-an-auto-repair-shop-google-ads-landing-page</link>
    <guid>https://autoshopmarketers.com/blog/what-should-be-on-an-auto-repair-shop-google-ads-landing-page</guid>
    <pubDate>Mon, 19 Oct 2026 15:15:00 GMT</pubDate>
    <description>An auto repair Google Ads landing page needs the service, the phone number, and proof the shop is real on the first screen, matched to the search.</description>
  </item>
  <item>
    <title>How to turn more phone calls into appointments at an auto repair shop</title>
    <link>https://autoshopmarketers.com/blog/how-to-turn-phone-calls-into-appointments-at-an-auto-repair-shop</link>
    <guid>https://autoshopmarketers.com/blog/how-to-turn-phone-calls-into-appointments-at-an-auto-repair-shop</guid>
    <pubDate>Fri, 16 Oct 2026 15:15:00 GMT</pubDate>
    <description>A call becomes an appointment when the counter gets the car, the problem, and a time before the caller hangs up. Here is how to answer for that.</description>
  </item>
  <item>
    <title>How often should an auto repair shop update its Google Business Profile?</title>
    <link>https://autoshopmarketers.com/blog/how-often-should-an-auto-repair-shop-update-its-google-business-profile</link>
    <guid>https://autoshopmarketers.com/blog/how-often-should-an-auto-repair-shop-update-its-google-business-profile</guid>
    <pubDate>Thu, 15 Oct 2026 15:15:00 GMT</pubDate>
    <description>Change hours and services the day they change. Add real photos on a steady cadence. A stale listing loses calls even when the ads are fine.</description>
  </item>
  <item>
    <title>How to set up Google Ads for an auto repair shop</title>
    <link>https://autoshopmarketers.com/blog/how-to-set-up-google-ads-for-an-auto-repair-shop</link>
    <guid>https://autoshopmarketers.com/blog/how-to-set-up-google-ads-for-an-auto-repair-shop</guid>
    <pubDate>Wed, 14 Oct 2026 15:15:00 GMT</pubDate>
    <description>Set up auto repair Google Ads by counting calls first, grouping ads by service, targeting drivers nearby, and sending clicks to a page with the phone number up front.</description>
  </item>
  <item>
    <title>What is call tracking for an auto repair shop</title>
    <link>https://autoshopmarketers.com/blog/what-is-call-tracking-for-an-auto-repair-shop</link>
    <guid>https://autoshopmarketers.com/blog/what-is-call-tracking-for-an-auto-repair-shop</guid>
    <pubDate>Tue, 13 Oct 2026 15:15:00 GMT</pubDate>
    <description>Call tracking shows which source made the shop phone ring. Keep one number drivers see, then match tracked calls to the calls a person answered.</description>
  </item>
  <item>
    <title>How should an auto repair shop respond to a bad review?</title>
    <link>https://autoshopmarketers.com/blog/how-should-an-auto-repair-shop-respond-to-a-bad-review</link>
    <guid>https://autoshopmarketers.com/blog/how-should-an-auto-repair-shop-respond-to-a-bad-review</guid>
    <pubDate>Mon, 12 Oct 2026 15:15:00 GMT</pubDate>
    <description>Answer a bad review within a few days, calmly, for the next driver who reads it. Say what you understand, take details offline, and keep invoices private.</description>
  </item>
  <item>
    <title>Why is my auto repair shop missing calls?</title>
    <link>https://autoshopmarketers.com/blog/why-is-my-auto-repair-shop-missing-calls</link>
    <guid>https://autoshopmarketers.com/blog/why-is-my-auto-repair-shop-missing-calls</guid>
    <pubDate>Fri, 09 Oct 2026 15:15:00 GMT</pubDate>
    <description>An auto repair shop usually misses calls at the same few times: the drop-off rush, lunch, the first and last hour, and behind a long phone tree.</description>
  </item>
  <item>
    <title>How to get more Google reviews for an auto repair shop</title>
    <link>https://autoshopmarketers.com/blog/how-to-get-more-google-reviews-for-an-auto-repair-shop</link>
    <guid>https://autoshopmarketers.com/blog/how-to-get-more-google-reviews-for-an-auto-repair-shop</guid>
    <pubDate>Thu, 08 Oct 2026 15:15:00 GMT</pubDate>
    <description>More Google reviews come from asking every happy customer at pickup, sending the review link the same day, and replying to each review like a person.</description>
  </item>
  <item>
    <title>Why are my auto repair shop Google Ads not getting calls</title>
    <link>https://autoshopmarketers.com/blog/why-are-my-auto-repair-shop-google-ads-not-getting-calls</link>
    <guid>https://autoshopmarketers.com/blog/why-are-my-auto-repair-shop-google-ads-not-getting-calls</guid>
    <pubDate>Wed, 07 Oct 2026 15:15:00 GMT</pubDate>
    <description>Auto repair Google Ads usually miss calls because nobody counts them, the ads run when no one answers, or the targeting reaches the wrong drivers.</description>
  </item>
  <item>
    <title>Why is my auto repair shop not showing up on Google Maps</title>
    <link>https://autoshopmarketers.com/blog/why-is-my-auto-repair-shop-not-showing-up-on-google-maps</link>
    <guid>https://autoshopmarketers.com/blog/why-is-my-auto-repair-shop-not-showing-up-on-google-maps</guid>
    <pubDate>Mon, 05 Oct 2026 15:15:00 GMT</pubDate>
    <description>An auto repair shop usually misses Google Maps because the profile is unverified, the category misses the search, or the shop facts disagree.</description>
  </item>
  <item>
    <title>What is cost per call for an auto repair shop</title>
    <link>https://autoshopmarketers.com/blog/what-is-cost-per-call-for-an-auto-repair-shop</link>
    <guid>https://autoshopmarketers.com/blog/what-is-cost-per-call-for-an-auto-repair-shop</guid>
    <pubDate>Fri, 02 Oct 2026 15:15:00 GMT</pubDate>
    <description>Cost per call is the month's ad spend divided by calls a person answered. A click is not a call, and a call is not a closed job.</description>
  </item>
  <item>
    <title>How to get more calls for an auto repair shop</title>
    <link>https://autoshopmarketers.com/blog/how-to-get-calls-for-an-auto-repair-shop</link>
    <guid>https://autoshopmarketers.com/blog/how-to-get-calls-for-an-auto-repair-shop</guid>
    <pubDate>Thu, 01 Oct 2026 15:15:00 GMT</pubDate>
    <description>More repair calls start when someone answers, the listing matches the shop, and the first screen asks for the phone. A click is not a call.</description>
  </item>
  <item>
    <title>What to put on an auto repair shop Google Business Profile</title>
    <link>https://autoshopmarketers.com/blog/auto-repair-google-business-profile</link>
    <guid>https://autoshopmarketers.com/blog/auto-repair-google-business-profile</guid>
    <pubDate>Thu, 01 Oct 2026 15:15:00 GMT</pubDate>
    <description>Put real hours, the work the shop does, the phone, and photos of this bay on the Google profile. A wrong category sends the wrong calls.</description>
  </item>
  <item>
    <title>How much do Google Ads cost for an auto repair shop?</title>
    <link>https://autoshopmarketers.com/blog/auto-repair-google-ads-cost</link>
    <guid>https://autoshopmarketers.com/blog/auto-repair-google-ads-cost</guid>
    <pubDate>Thu, 01 Oct 2026 15:15:00 GMT</pubDate>
    <description>What an auto repair shop pays Google for ads depends on the town. A thin town spends less, because search runs out before a metro budget does.</description>
  </item>
</channel></rss>
